I love the Acerola Cherry Powder. For the 1st time ever I can take vitamin C, and the same holds true for my daughter. She has been allergic to citrus since she was little and no matter what form I tried to take it would make me cough my butt off. Pills, powder, all of it. This powder does not make me cough and she is not allergic to it at all and she feels so much better and so do I. I just never knew that fruits other than citrus had so much C in them. Thanks Z for a great product.